Enrique Suarez Presenting:
12 Lessons
Things A Little Bird Told Me: Confessions of the Creative Mind by Biz Stone
Biz Stone was a co-founder of Twitter, one of the most successful social networking platforms of all time. His ability to think creatively helped make Twitter an enduring brand on a global scale.
1) Don’t underestimate the importance of creativity
Plain hard work is good and important, but it is ideas that drive us, as individuals, companies, nations, and a global community. Creativity is what makes us unique, inspired, and fulfilled.
2) Keep your goals in the back of your mind
Visualize what you want to see happen for yourself in the next two years. As you’re working out or going for a walk, let that concept bump around in there. Don’t come up with anything specific. The goal isn’t to solve anything. If you take an idea and just hold it in your head, you unconsciously start to do things that advance you toward that goal.
3) Invent your dream and pursue it
Believing in yourself, the genius you, means you have confidence in your ideas before they even exist. In order to have a vision for a business, or for your own potential, you must allocate space for that vision. Inventing your dream is the first and biggest step toward making it come true.
4) Opportunity is manufactured
The world has conditioned us to wait for opportunity, have the good sense to spot it, and hope to strike at the appropriate time. But if opportunity is just a set of circumstances, why are we waiting around for the stars to align? Rather than waiting and pouncing with a high degree of failure, you might as well go ahead and create the set of circumstances on your own.
5) For any one problem, there are infinite possible solutions
Too often we hesitate to stray from our first idea, or from what we already know. But the solution isn’t necessarily what is in front of us, or what has worked in the past.
6) Solutions emerge if you look for the positive
When everything’s wrong and broken, instead of harping on what’s wrong and broken, find what works, and build on that. Seek out the positive “bright spot” amid seemingly limitless negativity.
7) Embrace your constraints
Embrace your constraints, whether they are creative, physical, economic, or self-imposed. They are provocative. They are challenging. They wake you up. They make you more creative. They make you better.
8) Willingness to take risks is the path to success
I’ve often met with entrepreneurs who tell me that they are hanging on to their job and tinkering at night on their passion. The problem is unless you are willing to accept the worst-case scenario, you can’t expect to achieve the best-case scenario. If it is going to reach the potential you dream it will, your true calling needs all your attention.
9) In order to succeed spectacularly, you must be ready to fail spectacularly
Embrace the upside of fantastic, epic, earth-shattering, life-changing failure. It’s totally worth it if you succeed. And if you fail, you’ve got a great story to tell – and some experience that gives you a serious edge the next time you go for it.
10) Be vulnerable
It doesn’t pay to act bulletproof. Nobody is flawless, and when you act as if you are, it always rings false. When you let people understand that you are people like they are, passionate but imperfect, what you get in return is goodwill.
11) Have an emotional investment in what you’re doing
If you don’t love what you’re building, if you’re not an avid user yourself, then you will most likely fail even if you’re doing everything else right. Success isn’t guaranteed, but failure is certain if you aren’t truly emotionally invested in your work.
12) Don’t be afraid to break the rules
Trust your instincts, know what you want, and believe in your ability to achieve it. Rules and conventions are important for schools, business, and society in general, but you should never follow them blindly.
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