A few years ago, insurers were busy trying to figure out what IoT was and what it could do. But spotlighting the technology, all too often led to products and services with little customer appeal.
The lesson was clear – put customers front and center and develop services that build an exceptional experience around a device. To put it simply, the value is not in the technology itself, but in the service proposition that the technology enables.
Added by Insurance Nexus on March 27, 2018 at 5:32pm — No Comments