For too long, insurance carriers have tended to push what they have been able to produce, rather than respond to what customers have actually wanted. But things are changing. Agile start-ups and innovative insurers have demonstrated that customers are responding to products and services that match their lifestyles and inspire engagement. The imperative is on insurers to act now.
To get to the bottom of what is driving change in how insurance products are developed and targeted, Insurance Nexus su