A company’s cultural situation is challenging, multidimensional, and difficult to deal with. It constitutes a powerful set of emotional resources. To a degree, culture can be compared to natural forces such as winds and tides. These elements are there in the background, sometimes unnoticed, sometimes obvious. Endowed with immense power, they can waylay plans and inhibit progress.
Natural forces can’t really be tamed or fundamentally altered. But if you respect them and understand how to make the most of them, they can become a source of energy and provide powerful assistance. This is the same as our company’s culture. Hence, it is incumbent upon leaders to strive to get the most value out a company’s culture. This can be done if we work with them and tap into their hidden powers.
What is culture? Culture is a self-sustaining pattern of behavior that determines how things are done. It is made of instinctive, repetitive habits and emotional responses that cannot be copied or easily pinned down.
What is Corporate Culture? The Corporate Culture defines the very essence of a company. It is its basic personality and the essence of how its people interact and work. Corporate Culture is an elusively complex entity that survives and evolves through the gradual shifts in leadership strategy and other circumstances.
It is what people feel, think, and believe and it is shaped by the way they go about their business. An organization’s current culture contains several reservoirs of emotional energy and influence. When positive culture forces and strategic priorities are in sync, companies can draw energy from the way people feel.
Research shows that companies that use cultural catalyst will experience change that lasts. Understanding the 10 Principles of Culture will increase the odds of financial and operational success.
A highly effective culture today may not be good enough for tomorrow. With the fast pace of business and its highly volatile environment, we need to manage and maintain the culture over time. Achieving this requires committed effort towards integrating the 10 Principles of Culture in our company and the Corporate Culture that we hope to achieve.
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