"People understand contests. You take a bunch of kids throwing rocks at random and people look askance, but if you go and hold a rock-throwing contest - people understand that." Don Murray 


Dear GlobalRisk Community member,


We are pleased to announce our first Media  Contest. 

Creation of a viral Video or another media creative about GlobalRisk Community. The aim is to create a short and powerful video with a link to http://globalriskcommunity.com which we can put on YouTube. In this video of about 30sec-1,5 minutes you will tell a story about benefits of being a member of GlobalRisk community and some of your experience so far with the community. Your video needs to be funny or amazing or remarkable or have some fascinating information or be controversial. Basically the video needs a reason for people to pass it on. 

The winner of the contest will get a very valuable price –1 press pass ($2095 is the price for an ordinary ticket only) to one of the most prestigious annual events in the Hedge Fund Industry – the Hedge Fund Compliance summit which will take place on Nov 15-16th at Princeton Club, New York City. Please have a look at the link to see the programme and impressive list of speakers. GlobalRisk community is a proud media partner of this major event. 

The conditions of the content are simple: you make a viral story: either a small film that can be placed on YouTube about the GlobalRisk Community where you tell an interesting story about the benefits of being a member. You can also provide us with another media story which can go viral, for example an article in a major publication, a press release that went viral and so forth. The main criteria is that you are telling Your story about GlobalRisk Community and the story should be interesting and may be funny enough to attract the large audience to visit our site. 

Some background of my thoughts. I already know that the membership in the GlobalRisk Community has changed for good lives of at least several people: - some found business partners, some found employment, some found a new client and some just visit our site regularly to read last news, posts and share information. I have not heard yet about marriages been started via our site, but the number of friend requests is very high indicating that the community is really connecting peers and colleagues around the globe. Moreover we are not only business, but a social network too, so if the community helped you in social aspect, you can point it out at your story. 

Our membership growth, the content quality that our members provide make a web-traffic to our website envy of the major media companies who are in business for many years. Well, we are living in the time of WEB 2.0, so even a small entrepreneur can make a difference now running a community website for people who want to expand their horizons, connect and being connected.


Requirements: 

1. You have to be a member of GlobalRisk community, so if you are not  yet, hurry up and sign up to the site http://www.globalriskcommunity.com

2. You make your masterpiece, don’t forget to include the link to http://www.globalriskcommunity.com inside it and send it to info@globalriskconsult.com with a subject “GlobalRisk community contest”. 

3.The deadline is 5th November 9AM Amsterdam Time.

4. We will judge the creative and award the winner. All creatives will be put under the GlobalRiskCommunity account on YouTube. In case you produced a Press release or an article in other media about GlobalRisk Community we want to have a copy of that and also the material evidence of the publication.  

5. The winner will get 1 press pass for 2 days to the Hedge Fund Compliance summit which will take place on Nov 15-16th at Princeton Club, New York City and will be friendly asked to promote some materials like folders about GlobalRisk community, make some interviews with delegates and publish a report about the event on GlobalRisk community.

Other participants who won’t win will get chance to buy the ticket with 10% discount.

Members who want to participate in the contest but don't need the ticket to the event still can send us the creative and win a valuable price. In case if they win we will award them by featuring them or their company on our website and promoting their business or profile. This is quite a serious benefit because the website has very good traffic and it will significantly increase visibility of our winner among Global Risk Community peers.


Evaluation Criteria:

•    Creativity and Originality (25%)
•    Adherence to Theme and Inclusion of required elements. (25%)
•    Viral Nature as determined by the number of YouTube views  (25%)
•    Entertainment Value (15%)
•    Media Quality (10%

p.s. For tips and tactics on how to make a viral video you might check this website out:  http://www.social-networking-bible.com/viral-videos.html

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