Melanie Mailly-Demont, a speaker at the marcus evans CFO Summit XXV Fall 2012, on how CFOs can add more value to their organization.
Interview with: Melanie Mailly-Demont, Chief Financial Officer, Infilco Degremont
Las Vegas, NV, September 18, 2012 - FOR IMMEDIATE RELEASE
Chief Financial Officers (CFOs) should not be afraid to ask questions to the experts in the field, advises Melanie Mailly-Demont, Chief Financial Officer, Infilco Degremont. “It is part of the CFO’s role to bring a fresh perspective. They need to be much more than what their CFO role entails,” she adds.
A speaker at the marcus evans CFO Summit XXV Fall 2012, in Las Vegas, Nevada, November 8-10, Mailly-Demont gives us her take on how CFOs can add true value to their organization.
What skills does a CFO need to bring to an organization today?
CFOs today are less technical than they used to be. They still need to know the techniques and accounting rules, but their behaviors and ethical values play a more important role. They have to be leaders and solution providers, which means they must have a good understanding of the business. Being good accountants and financial analysts is simply not enough anymore. They should proactively find solutions to different issues.
How could they better control costs?
The first thing that is required for this is a good understanding of the business, otherwise they will fail. This sounds easy, but it is not. Finance executives have to mix with people from other functions, to understand what their challenges and targets are. To be a good CFO requires one to be much more than a CFO.
What risk mitigation tips could you give?
It is not the CFO’s job to be nice, so CFOs should not be afraid of opening their mouth when they see a risk. That is the best way to mitigate risk. That means that sometimes they need to ask questions to the experts in the business at the risk of sounding stupid or naïve, but they have enough experience to offer solutions to even the experts, who might take certain things for granted. They have to approach issues fairly, but at the same time share their concerns.
How could CFOs improve shareholder value?
The first step for increasing shareholder value comes from measuring it. They cannot improve it if they cannot measure it. That is how CFOs can contribute. By being a naïve person in the organization, who wants to understand the basic processes that the experts no longer question. It is the CFO’s fresh perspective that will add value to the organization.
Any final thoughts?
CFOs have a growing role to play. Today’s measurements are mostly financial, but they also have to mean something. One cannot just value a company by the value of its share. It is also the CFO’s role to ensure that the value of the company is translated properly on the market, that people who make decisions have the right indicators to guide those decisions.
Many CFOs are just trying to be good at accounting or analyzing financial data, when they can bring much more value than that.
Contact: Jennifer Keljik, marketing manager, marcus evans, Summits Division
Tel: 312.540.3000 x6592
Email: summits-na@marcusevans.com
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