All I could think was, 'FINALLY.'
This is something that I've been telling clients for years: BCM is more valuable to your business than you can possibly imagine.
The new research from Ponemon Institute found that data breaches now cost as much as $4m - to say nothing of reputational hits. And, you could face a double whammy with higher insurance premiums, too.
But the research also found that companies with strong BCM programs found and dealt with breaches faster than companies without. Those saved days translate not only into dollars, but preserved customer trust.
For my full take on this exciting new validation of the value of BCM, check out this article.