Designing Experiences

Designing Experiences

I like to think that when I work with boards, executive teams and other teams that they are buying an experience, as much as my knowledge of the topic at hand. That is, they feel engaged.

Last week I emphasised the need to design great risk frameworks. The next bit of advice I give in Chapter 6 of my book Risky Business: How Successful Organisations Embrace Uncertainty, titled Designing Success, is to give your audience a fantastic first experience of the new or revised framework. That is, you need to design a fantastic first experience of the framework to knock down any misperceptions that the framework is too long, onerous or complex.

The following are a couple of examples of what not to do, and what to do, to give a good experience of a new framework:

  • Don’t put the framework up on the internet with a policy signed by the CEO. Do sit down with each area of the business individually to work through the why, how and what of the framework.
  • Don’t start with risk reporting. Do start with risk insights to teams, beginning with the executive.

To make sure I can give a team really good insights into the risks they are facing I follow a well-rehearsed formula of:

  • Preparing – what I do before a workshop. I use analysis tools to gain insight.
  • Facilitating – what I do in a workshop. I use a variety of techniques to create insight.
  • Sensemaking – what I do after a workshop. I use a simple process to help the team check that the insights are valid, in the clear light of day, outside of the workshop.

If you want to know more about some of these techniques, do grab a copy of my book or come to my next Mastering Risk Workshop Facilitation course which covers each of these three steps in depth.

Stay safe!

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Bryan is a management consultant operating since 2001, specialising in risk-based decision making and influencing decision makers, born from his more than twenty years of facilitating executive and board workshops.

Bryan’s experience as a risk practitioner includes the design and implementation of risk management programs for more than 150 organisations across the public, private and not-for-profit sectors.

Bryan is the author of Risky Business : How Successful Organisations Embrace Uncertainty; Persuasive Advising : How to Turn Red Tape into Blue Ribbon, and Team Think : Unlock the Power of the Collective Mind [to be published in 2022].

He is licenced by the RMIA as a Certified Chief Risk Officer (CCRO) and is the designer and facilitator of their flagship Enterprise Risk Course since 2019.

<a href="http://www.bryanwhitefield.com">www.bryanwhitefield.com</a>

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