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Although there’s an unlimited number of ways to structure a deal, there are a limited number of acceptable ways to valuate a company. Wall Street valuates publicly traded companies’ common stock primarily based on “Price Earnings” or PE ratios. Then the company value is arrived at by multiplying the number of total outstanding shares by the price per share, less total liabilities (debt). It would seem impossible to use this method to valuate a privately held start-up or early stage company, sinc

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