Blog

Buyer Centric Funnel Design: Why Do We Need Sales Process

By David Skok

Source: For ENTREPRENEURS

In my talk at the 2017 LAUNCH SCALE conference in San Francisco, I discuss how to get inside your buyer’s head to increase funnel conversion rates. In the talk, I cover:

• How to design and build a buyer-centric sales funnel that has low CAC and fast sales cycles.
• How to figure out why your sales funnel isn’t working as well as it could be, and how to fix it.
• How to understand the way buyers react to your f

Accelerate Your Startup: Adding Gas to the Tank

Source:

David Skok

Different phases of a startup’s lifecycle require different approaches to spending. In David Skok's previous post, he talked about the first phase: finding product/market fit where he described how entrepreneurs should have a laser-like focus on finding it, and why they should conserve cash to get there. In this post, he talks about the search for a scalable and repeatable sales model.

Identify a Repeatable, Scalable Sales Model

You’