The 3C Model was introduced in 1982 by organizational theorist and Japanese Strategy expert Dr. Kenichi Ohmae. This concept was expounded upon in his book entitled "The Mind of the Strategist: The Art of Japanese Business."
The Ohmae 3C model, also known as "the Strategic Triangle," assists in developing the fundamental components of the Business Strategy of an organization.
Ohmae's viewpoints emerged from his comprehensive understanding of the international business landscape and his substa
customer-centricity (2)
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Rising competition and introduction of new ways of capturing large amounts of cus
