Unforeseen crises, such as economic depressions, natural disasters, and black swan events (such as the present COVID-19 pandemic), have immense repercussions. Crises are capable of immobilizing institutions and economies. These circumstances are not common for the great majority of businesses. There are safety dangers everywhere. People's movement is restricted, business activities are slowed, and cash flow decreases.
In this age of unpredictability, customers' requirements fluctuate rapidly, pr