First they need to have a product or service that people will buy. They need revenues.
Second they need to have the ability to provide that product or service at a cost less than what their customers will pay. They needprofits.
Once they have revenues and profits, their business is a valuable asset. So third, they need to have a system to avoid losing that assetbecause of unforeseen adverse experience. They need risk management.
So Risk Management is the third most important need of a firm.
And ther