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The routes to market that Consumer Packaged Goods (CPG) companies use to sell and service their trade account is essentially critical. It determines their sales volume, their ability to deliver the proper levels of customer service in a cost-effective manner, and their success at securing scarce retail shelf space for their products.

Yet, only a few CPG companies have a comprehensive conceptual framework for optimizing their routes to market.

Diving into a Go-to-Market (GTM) Strategy

The Go-to-Mark

Sustainable, superior returns accrue to companies that focus on what they do best. It is that simple. Yet it is incredibly hard to internalize. It is a rare company that focuses on what we do better than anyone in making every operating decision across every business unit and product line. Rarer still is the company that has aligned its differentiating internal capabilities with the right external market position.

These companies are called coherent.

Most companies do not pass the coherence test b

Have you heard of SIM swapping? It’s a new trick that hackers are using to get money and mess up your life.

What is SIM Swapping?

So, what is SIM swapping? It’s when a hacker tricks your cell phone company into thinking that you have activated your SIM card on another phone. In other words, the hackers are taking your phone number and then associating it with a different SIM card. If the switch is a success, your device will be deactivated, and all of your phones, texts, data, and more will come t

Christmas morning is here for the compliance management industry. The 2019 Payment Security report was just released by Verizon last week which is the de-facto industry performance report for the PCI security space.

The requirement for organizations to comply with payment card industry regulations and to be assessed against payment card data security standards began in 2003. Sixteen years later, many organizations are still stuck in a wash-rinse-repeat cycle of annual validation. The time has com

Teleradiology and artificial intelligence (AI) can work hand-in-hand and combine their ability to have a major impact on the delivery of health care. High-speed broadband networks' rapid growth has opened the way for vast amounts of data to be transmitted instantly across the globe. This provided the basis for the advent of teleradiology, a technique that allowed access and freedom for radiologists to diversify their practices.

What is teleradiology? How did Artificial Intelligence swooped-in its

As Western companies are being put under increasing pressure to cut expenses and improve return on assets, the dilemma of whether to keep key functions in-house or outsource them has taken center stage.

Manufacturing units are being identified with Make-or-Buy Decisions as third-party suppliers in Eastern Europe, China, and other low-cost regions hold out a promise of significant advantage that companies in developed countries can’t offer.

The Make-or-Buy Decision extends beyond manufacturing. It

You know the saying. It means we can see something coming, but we can’t move. Like a deer in headlights, often traditional organisations experience sheer inertia when faced with the light beams of disrupters to their industry. All talk, no action.

There is an app for everything these days. People used to joke about how there’s an app for everything except for falling in love, but you can’t even say that anymore. Risk management, like everything else in our lives, has similarly been completely transformed by technology. What used to be a simple process that was done through noting down some information on some papers is now a complex and sophisticated process.  

While we may have lost the simplicity of it all, we have gained much more. What

Reuters event is hosting a free to attend webinar on how to Enrich Auto Product Development Innovation With Fresh New Data (December 20^th, 10.00 Central US time). Register here

New and available data for Auto carriers is transforming the very definition of insurance. Product development that utilizes this data has never been more important and striking the balance between value for customers and carriers will be paramount if carriers wish to survive this period of change.

“There has never been a m

Status quo talent strategies no longer work for high performing organizations. Old models no longer work. It does not anymore meet the needs of the global workforce.

HR Strategies are out of step with the way work is conducted. Jobs that are structured around a 9 am to 5 pm Monday through Friday workweek is considered inconvenient and counterproductive. Training focuses narrowly on skill building not on aligning talent capabilities with strategic objectives. Career development does not reflect th

Functional organizations are facing dramatic changes. Businesses are becoming more focused around capabilities and demand leaders of functions to play a more strategic role. With a less stable environment and more intense competition, a premium is put on agility and flexibility with an increased emphasis on performance results. In effect, functions are pressured to boost operation excellence while reducing costs.

But given the day-to-day transactional needs of business and the long-range in-depth

In the increasingly competitive business scenario, the end-to-end customer experience and delight has become a new area, which no one can afford to neglect. It is of paramount importance to deliver superior services with differentiated experience while aligning with the ever-changing customer preferences and needs.

Likewise, technology has changed the way organizations manage relationships with customers. While companies may argue this new reality, we cannot refute the fact that consumers are inc

Have you ever seen a house and thought…I wish I could afford that? Some people actually try it, but let this story be a lesson learned: if you can’t afford the cost of a house, you probably shouldn’t try to buy it.

Pamela Chandler was arrested and now faces forgery charges after she tried to purchase a home with a million-dollar price tag. How did she do it? She used false documents. Chandler, who also goes as Pamela Goldwyn, was arrested by a special Financial Crimes Task Force in Bossier City,

Workplace safety tips—you’ve heard tons by now, and they’ve probably told you what you know or what you’re already doing. Although this topic has been discussed many times before, workplace safety shouldn’t be taken lightly—especially by people in leadership. We interviewed experts across various industries and summarized their advice into 5 workplace safety tips:

1. Never assume the safety of your workplace

Every 7 seconds, a worker is injured on the job.

Atty. Brett Holubeck practices labor and e

You and your colleagues may often talk about what disruptor is just over the horizon. You might talk about AI, machine learning, robotics and someone will throw in a comment about “big data”. You might discuss how there is so much hype around future disruptors but little real action. But still, there is an inkling that there is a disruptor for your industry not far away. The problem then is, what might it be?

A big part of the problem is that you are so damn busy with the current challenges and o

Change happens so slowly yet so suddenly. The way our lives have changed over the past few decades are testament to how fast things can change. We have technologically advanced more in the last 100 years than in any other 100 years in all recorded human history. Everything we do has changed, yet it is hard to pin down when the change occurred. We cannot really pinpoint the date when it became normal to shop for things over the internet instead of going to the store.  

The same is true for cellpho

In today’s exponentially disrupted business environment, incremental improvement is not enough. It is not enough to win today. We have to be able to continue to evolve today and in the future.
In the world of unprecedented disruption and market turbulence, Business Transformation today revolves around the need to generate new value. We need to unlock new opportunities, to drive new growth, and to deliver new efficiencies.

Yet, the reported failure rate of large-scale change programs has hovered a

Effective Succession Planning in Family Business has been redefined in the 21^st century.

The Family Business sector continues to be vibrant, successful, and ambitious. This, despite tough economic conditions and accelerating pace of change.  Family firms are vital to all economies.  It offers stability, a commitment for the long term, and a responsibility to their communities and employees.

However, despite the extraordinary longevity of individual family firms, the average life span across the se