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The Baker/baker complex, as illustrated in Joshua Foer’s Moonwalking with Einstein, states that if you ask one person to remember a baker and another to remember a man named Baker; the person asked to remember the proper noun will struggle far more than the person asked to recall the bread maker.

Same word, two very different outcomes because one provides your memory with context, while the other floats independently, devoid of the connections and methodology that improve our recall.

At LogicManag

WARNING: Removing this video surveillance camera to kill evidence of your robbery will do you chickenfeed because the video of you is being stored in the cloud!

Today’s security systems are so much more evolved than they were 20 years ago, even 10 years ago.

We’ve all heard of the bright light that goes on over the garage when someone steps onto the driveway. That’s so old that some burglars aren’t miffed by this in the least. However…such a motion detection system can also trigger video surveilla

What’s it called if, for example, someone runs up your credit card line without your permission? Identity theft. ID theft isn’t necessarily someone going around impersonating you. But it is considered someone taking over your accounts.

Account takeover is also someone hacking into your computer and getting the password for your PayPal account, then sucking it dry. ID theft is an extremely common occurrence. The damage incurred by ID theft runs along a continuum, from light to heavy. At its worst

The IRS isn’t your biggest enemy during tax season. It’s the criminals who pretend to be IRS reps and then con people out of their money. They contact potential victims chiefly through phone calls and text messages.

Typically, the message is threatening in tone and/or content, informing the target they’ll be arrested if they don’t immediately send the IRS owed money. The threat may also be deportation or a driver’s license suspension (that last one is really silly, but people actually do fall for

Logins that require only a password are not secure. What if someone gets your password? They can log in, and the site won’t know it’s not you.

Think nobody could guess your 15-character password of mumbo-jumbo? It’s still possible: A keylogger or visual hacker could obtain it while you’re sitting there sipping your 700-calorie latte as you use your laptop. Or, you can be tricked—via a phishing e-mail—into giving out your super strong password. The simple username/password combination is extremely

Is it Bank of America’s fault that a hospital was hacked and lost over a million dollars? Chelan County Hospital No. 1 certainly thinks so, reports an article on krebsonsecurity.com. In 2013, the payroll accounts of the Washington hospital were broken into via cyberspace.

Bank of America got back about $400,000, but the hospital is reeling because the hospital says the bank had been alerted by someone with the Chelan County Treasurer’s staff of something fishy. The bank processed a transfer reque

8 Reasons Your Business or Church Should Have an Employee Handbook

1) Introduces Employees to the Organization’s Culture, Mission, and Values
2) Communicates to Employees What is Expected of Them
3) Educates Employees About What They Can Expect From Management and Leadership
4) Helps Ensure Key Church Policies are Clearly and Consistently Communicated
5) Showcases the Benefits the Organization Offers
6) Ensures Compliance with Federal and State Laws
7) Helps Defend Against Employee Claims
8) Lets

Edward Bernays

Enrique Suarez Presents:

Edward Bernays: The Father of Public Relations and Architect of the Consumer Mind

The Century of the Self

Edward Louis Bernays was an Austrian-American pioneer in the field of public relations and propaganda, referred to in his obituary as "the father of public relations". He combined the ideas of Gustave Le Bon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Sigmund Freud. He felt this manipulation was necessary in societ

The Russians have come…again—in the form of hackers. Not long ago Russian cyber criminals busted into the U.S.’s State Department system and mangled it for months.

This time, they got into a computer system at the White House. Luckily, this system did not hold any classified information, but nevertheless, the hackers got ahold of President Obama’s private itinerary. So it just goes to show you just what hackers a world away can do.

This isn’t the first time that the White House has been hacked int

“My house was hacked!” Had you said this 25 years ago, people would have thought a burglar vandalized it with an axe. Say it today and nearly everybody will know what you mean: A thief or prankster “broke” in to your house via its connected-to-the-Internet gadgets.

If something’s connected, like your refrigerator, the possibility of hacking exists. All of these smarthome gadgets make it to market without a lot of attention on security, leaving them with “back doors” through which hackers could en

    SMACT.doc

All are requested to go through my blog on SMACT and read through the following Risks Involved:

1. It is fact that by 2017, Indias 75 million smartphone users will double to around 158 million.

2. India 244 million existing internet users will swell to about 350 million.

3. India is having its Digital India Intitiave under way in full swing where it connecting its 21 million villages with fibre optic

network.

4. 100 Smart City Initiave has started with a budget allocation of about $ 1.

Having a house run like the Jetsons’ is becoming increasingly possible: It’s called home automation. If you’re not familiar with the futuristic cartoon family, the Jetsons, just about everything in their house was automated. Today, we can have the following:

• Sensors that make noise when a door or window opens are nothing new, but real-time video surveillance of a home’s interior and exterior, viewed remotely through a smartphone thousands of miles away, is relatively new technology.
• Controlling th

Would you give up your bank account and credit card numbers to a stranger on the street after he approaches and asks for them? Of course not. But that’s essentially what people do when they’re tricked by online crooksters into revealing sensitive personal information, including their Social Security numbers.

One of the most common ways this is done is through phishing.

• The phishing attack is when the thief sends out thousands of the same e-mail. If enough people receive the message, sooner or late

What if you knew there existed a possibility that some company, without your knowledge, grabbed a photo of your child and put it on their product and then put their product online for sale?

Koppie Koppie sells coffee mugs with photos of kids on them—and YOUR child could be one. Though this begs the question, who on earth would want a coffee mug with a photo of a stranger’s child on it, there’s actually a market for this.

Koppie Koppie has taken photos of kids from Flickr. Koppie Koppie is actually

Billions and billions—it’s only a matter of time before this becomes the number of hacking incidents in a single year, because just in 2014, over one billion records were hacked out of 1,500 different hacking incidents, says a recent report.

Some other findings from the report:

• A little over half the breaches involved credit card numbers, Social Security numbers and other personal information.
• Most hacking incidents occurred in the U.S.
• 55 percent of the incidents involved retailers, primarily affec

At the start of the year, we all made our resolutions for 2015. Now it’s March—how are you doing on your resolutions? If you’ve already broken a few, no worries; New Year’s doesn’t have the monopoly on making goals to better yourself. This is especially true with digital safety. At a time when there are so many security breaches, it’s important to commit to strengthening your digital defenses year-round.

When making goals, it’s important to emulate people who have already mastered what you’re try

Spring is here (at least in some parts of the world in the northern hemisphere)! The bees are buzzing, the flowers are blooming, and the accountants are working late because for those in the U.S., it’s tax season! Scammers love tax season—there is a lot of money moving around as people pay taxes and receive tax refunds. And they have developed many ways to take advantage of that and steal your hard-earned money.

The Internal Revenue Service (IRS) maintains a list of the scams that they call the D

Whether you’re an animal person or not, you have to admit that puppies are pretty darn cute. So cute that there are YouTube Channels, Facebook accounts, and Buzzfeed newsletters devoted to the subject. Unfortunately, there’s a not so cute PUP out in the world, and it wants access to your device. What I’m talking about is a potentially unwanted program (PUP). What is an unwanted program? It’s software or an app that you don’t explicitly want on your device. PUPs usually are bundled with freeware

It’s easy to scam someone who did something wrong by telling them they need to fix their mistake. This is why thousands of people get scammed into paying back taxes to the IRS—the IRS has nothing to do with these scams, of course, but the predators prey on peoples’ fear of Uncle Sam. It all begins with the fraudster making a phone call, pretending to be an IRS employee.

They have other tricks up their sleeve too, such as making the caller ID show a number that appears to be coming from the IRS an

I remember my teachers always telling me there are no stupid questions. When it comes to identity theft, this is especially true. The more you know about identity theft, the better prepared you will be to prevent it from happening to you. Here are some commonly asked questions about identity theft.

What is identity theft?

Identity theft is when a person pretends to be you to access money, credit, medical care, and other benefits. They acquire your identity by stealing and using your personal infor